menu
ENG Welcomes

Marketing and promotion

  • Revise the publications produced by the Fundació Turisme i Faires de Manresa, in order to unify and align the formats, including both online and offline publications.
  • Elaborate publications focused at strategic segments and strategic markets with the creation of specialised maps, guides, brochures, online material, etc. and identify new needs.
  • Provide social media with regularly updated, enjoyable and professional content.

        Do you follow Manresa Turisme in social media?

        Instagram       Facebook          Twitter        Vimeo

  • Attend promotional fairs such as:

FITUR (Madrid) 
Jornadas Gastronómicas Saborea 
SITUC (Barcelona)
Expotur Vacaciones (Madrid)
Fòrum Gastronòmic (Santiago de Compostela/Girona) 
B-Travel (Barcelona) 
Mercat d'Escapades (Barcelona)
Mercat de Mercats (Barcelona)
Mostra de Vins i Caves (Barcelona)
ExpoHalal Spain
ExpoBages
Fira Mediterrània

  • In collaboration with the Tourism Office Promotion (OPT) of the Management of Tourist Services of the County Council of Barcelona, ??it is proposed the elaboration and edition of specialised and updated dossiers, addressed to the different agents involved in the communication and marketing of tourist destinations: AAVV, TTOO, schools, media, etc.
  • Organise promotional events to accelerate the process of introducing new tourism products to the market, improving the recognition of Manresa as a brand, positioning Manresa Turisme and increasing the sales of current products.
  • Elaborate an annual calendar of fam trips and, thus, increase the organisation of familiarisation trips specific to the province and Catalonia to increase the degree of knowledge of national tour operators on the offer of the city of Manresa.
  • Collaborate with other tourism promotion institutions and with the ACT (Catalan Tourism Agency) include Manresa in all the Famtrips organised by the Paisatges de Barcelona brand.

News: Opera Romana Pellegrinaggi visit the city to get to know the Ignatian Way and Manresa 2022

  • Create a calendar with  presstrip and similar activities addressed to professionals of the sector.
  • Promote the organisation of press trips to show national journalists the tourist products offered by Manresa.

  • Professional days on the discovery of the new products developed in our city mainly focused on DMC's(Destination Management Companies).

  • A seminar focused on products related to the spiritual segment.

  • Carry out online marketing activities to generate interest and increase the popularity of Manresa as a destination.

  • Simplify the selection of information according to the interest of the visitor.

  • Develop integrated policies and agreements to generate an environment that would allow the promotion of tourism as a relevant economic sector in the region—carrying out integrated actions between Manresa's Marketing Plan and  Barcelona's Tourism Marketing Plans cooperating with other entities and tourist attractions in the area. Such as Cardona, Montserrat, different points on the Ignatian route, etc.